DuckDuckGo, the famous search engine has recently reached to 10 billion searches. That’s a great achievement considering it was launched 8 years ago. The number of searches on DuckDuckGo rapidly increased after 2013. And out of 10 billion searches, the year 2016 alone saw nearly 4 billion searches. With this achievement, the search engine’s team mentioned on its blog,
“At DuckDuckGo, our vision is to raise the standard of trust online, and in service of that vision, our mission is to be the world’s most trusted search engine.”
Why DuckDuckGo is becoming popular
The major reason behind this search engine to become popular is because it emphasizes on searcher’s privacy. The search engine also doesn’t profile its users. It also avoids any personalized search results and provides same search results for all its users. DuckDuckGo also emphasizes gets information from key crowdsourced sites such as Wikipedia. The search engine gets information from its partner search engines such as Yandex, Yahoo!, Bing, and Yummly.
These are some of the major reasons why so many people preferred this search engine over others. As per DuckDuckGo team,
“People are actively seeking out ways to reduce their digital footprint online.”
According to Pew Research study, 40% of the users think that their search engine provider shouldn’t retain information about their activity. DuckDuckGo has a different pattern to generate search results. In fact, according to TechCrunch, it is a ‘hybrid’ search engine, as it was primarily based on search API’s from various vendors.
Apart from crossing 10 billion searches, the search engine has yet another reason to celebrate. On January 10th of this year, DuckDuckGo received 14 million searches, which is an achievement on its own.
DuckDuckGo is not only a popular search engine, but it is also a socially conscious company. The search engine donated $225,000 to nine organizations last year. The team says that this donation also raises their standard of trust online. The nine organizations to which the search engine offered donations were as follows:
- Freedom of the Press Foundation
- Freenet Project
- OpenBSD Foundation
- CryptTech Project
- Tor Project
- Fight for the Future
- Open Source Technology Improvement Fund
- Riseup Labs
Take a look at this post if you are interested in learning some cool DuckDuckGo Search Tips & Tricks.