Microsoft announces “Win Big with Original” security campaign

Microsoft India, in association with Times of India and Lodestar Universal has launched a security campaign to help computer users identify threats to their systems and to make their computer networks more secure using Genuine Windows 7 and Microsoft Security Essentials which is a free Anti Virus software for Windows 7.

The ‘Win BIG With Original’ will be targeting IT hubs across the following cities cities: Bangalore, Hyderabad, Chennai, Indore, Ahmedabad, Surat and Patna during the 30-day-long campaign.

Microsoft Security Essentials is available for free for genuine Windows software and it delivers a trusted security solution across the Windows and helps consumers enjoy better & safer Windows experience.

Ranjiv Singh, Consumer and Online Marketing Officer, Microsoft India, quoted, “With rising digital threats like phishing, malware and spyware attacks, a robust security solution is a must. With Microsoft Security Essentials we have anticipated consumers’ security needs and delivered a simple and nonintrusive PC protection by offering consumers a real-time , high-quality protection that is easy to get and easy to use.”

The MSE Robot has been reincarnated and will be seen across various IT hubs not only reinforcing the benefits of using genuine Windows 7 software but also reinstating counterfeit discs and propagating promotional offers like trip to Thailand, LCD Television, X-boxes on Purchase.

You can check out details on

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Roger Dunning is a technology evangelist. He lives in New York with his wife and pet dog. You can find him 24×7 on the Internet.

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