Yahoo Japan to use Google, and not Bing Search

Yahoo Japan has announced that it will adopt Google’s search engine technology, rather than Microsoft’s which is used by its strategic partner Yahoo Inc.

The majority share-holding in Yahoo Japan, is by Softbank, which has a 40% stake. Yahoo Inc owns around 35% of Yahoo Japan. The Chairman of Yahoo Japan is Softbank’s President son, Masayoshi.

Yahoo Japan is the most popular search engine website in Japan. It has about a 57% share of the market. Google’s has a share of 30% whereas Bing has a share of about 3%.

The deal will see Yahoo Japan use online advertising and distributions systems developed by Google.

Official Announcement.

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Anand Khanse is the Admin of, a 10-year Microsoft MVP Awardee in Windows (2006-16) & a Windows Insider MVP. He enjoys following and reporting Microsoft news and developments in the world of Personal Computing & Social Media.

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